Our Mission
Empower marketing professionals with the frameworks, rituals, and mindset to launch strategic, data-informed initiatives that serve their organisations and communities.
About Transinkok
We exist to elevate marketing confidence.
Transinkok is a Lisbon-born learning partner committed to strengthening marketing teams with foundational capabilities. We blend global best practice with Portuguese market understanding so teams can deliver meaningful, measurable work.
Mission, Vision & Philosophy
Anchor your marketing future with an education partner that understands how to build strong foundations.
Our Vision
Create a future where every marketing team in Portugal operates with clarity, collaboration, and confidence, shaping sustainable growth for their organisations.
Educational Philosophy
- ✓ Practical Learning: We transform concepts into tools that teams can immediately apply.
- ✓ Contextual Relevance: Programs reflect Portuguese market nuances, regulatory frameworks, and cultural cues.
- ✓ Collaborative Growth: We facilitate dialogue, peer learning, and reflective practice to embed habits.
- ✓ Measurable Outcomes: Every engagement includes metrics, rituals, and check-ins to track progress.
Our journey so far
From marketing consultancy roots to a dedicated education partner serving teams across industries.
2016 · Strategic Beginnings
Transinkok launched in Lisbon, guiding start-ups on positioning, campaign planning, and customer understanding.
2018 · First Learning Cohorts
Introduced marketing foundations workshops for scale-ups seeking to build internal capability rather than rely solely on agencies.
2020 · Remote Enablement
Developed a digital learning portal with templates, recordings, and worksheets to support remote teams across Portugal.
2023 · Full Education Focus
Pivoted entirely into education, offering structured programs, leadership coaching, and curated resource libraries.
Meet the faculty and advisory network
Our facilitators have led marketing teams in technology, tourism, retail, and social enterprises across Portugal and Europe.
Raquel Figueiredo
Founder & Lead Facilitator. Previously Head of Marketing Strategy for a Lisbon-based SaaS scale-up. Passionate about turning vision into actionable plans.
João Pereira
Performance Coach. Built analytics practices for Portuguese e-commerce brands. Specialist in experimentation and cross-channel optimisation.
Advisory Collective
A network of marketing leaders, content strategists, and brand storytellers who contribute to program design and guest facilitation.
“Transinkok’s programs bridge the gap between strategy and execution. They create safe spaces to learn, try, and iterate within real marketing contexts.”
Our commitments
- ✓ Keep learning experiences inclusive and accessible.
- ✓ Update content continuously with market shifts and participant feedback.
- ✓ Respect privacy and data ethics in every engagement.
- ✓ Celebrate creativity, experimentation, and shared learning.
Partner with us
We collaborate with organisations, accelerators, and academic institutions to scale marketing capability across Portugal.
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